February 13, 2018
Mini Cooper leaves rivals in the rear-view mirror as January’s fastest selling used car
- 2017 MINI Cooper was on average the UK’s fastest selling used car in January
- Hatchbacks most desirable body type across the UK
- A solid start to 2018 for used diesels
- i-Control users enjoy 53% improvement on stock turn in January 2018
13th February 2018 – London: Data from Auto Trader, the UK’s largest marketplace for used and new cars, revealed that the 2017 MINI Cooper (petrol manual) was on average, the fastest selling used car in January, taking an average of just 17 days to leave forecourts. Second and third place on the national top 10 list were taken by the 2016 Fiat 500X (diesel manual) and 2015 Nissan Qashqai (diesel manual), both of which took on average an extra 10 days (27) to sell over the MINI.
Hatchbacks well and truly dominated the used car market last month; not only did seven make an appearance on the national top 10 list, but out of the thirteen regions and countries tracked, nine featured a hatchback as their respective fastest selling.
Despite the disappointing performance recorded in the new car market last month, in terms of regional desirability, used diesels got this year off to a solid start. As well as four making their way on to the national top 10 list, seven topped the regional tables as the fastest selling used car in January: East Midlands (2014 BMW 5 Series; diesel automatic), London (2014 Volkswagen Golf; diesel automatic), North West (2017 Volvo XC60; diesel automatic), Northern Ireland (2014 Hyundai ix35; diesel manual), Scotland (2016 Fiat 500X; diesel manual), Wales (2017 Nissan Qashqai; diesel manual) and West Midlands (2016 Fiat 500X; diesel manual).
As highlighted by the Auto Trader Retail Price Index, used diesels are continuing to hold their value, and are in fact growing. On average, a second-hand diesel cost £14,405 in January, which was a £777 increase on the same period in 2017. On a like-for-like basis, this represents a respectable 3% year-on-year growth.
Hitting targets will always be determined by how quickly a retailer can turn their stock around and using data is the key to speeding it up. Users of i-Control, Auto Trader’s data management solution, took an average of just 37 days to sell a car in January, compared to a market average of 74 – 53% faster than those that don’t use the data management tool.
Karolina Edwards-Smajda, Auto Trader Retailer & Consumer Products Director, said: “The start of the new year is always a busy time for the industry. And while it will face some challenges in 2018, the year ahead holds some exciting opportunities for retailers, not least an expanding used car market, increased used car finance, and the growing popularity of AFVs.
“To navigate these challenges and to successfully capitalise on the opportunities available, the ability to manage and read your data will be key. Using data, alongside your own experience and expertise, to understand what cars are the most desirable in your area, and how to price them based on the live retail market, will not only help you stand out in an increasingly competitive marketplace, but also to drive trust amongst today’s car buyers.”
The UK’s Top 10 Fastest Selling Used Cars in January 2018:
|Rank||Description||Average Days to Sell||Average Price Position||Average Retail Price|
|1||2017 MINI Hatch Cooper Hatchback Petrol Manual||17||97.05%||£16,112|
|2||2016 Fiat 500X Hatchback Diesel Manual||27||98.55%||£11,143|
|3||2015 Nissan Qashqai Hatchback Diesel Automatic||27||98.58%||£14,944|
|4||2016 Vauxhall Corsa Hatchback Diesel Manual||27||98.11%||£7,370|
|5||2016 Ford Ka Hatchback Petrol Manual||27||97.48%||£6,530|
|6||2017 Skoda Kodiaq SUV Petrol Automatic||27||99.22%||£28,694|
|7||2015 Peugeot 3008 Hatchback Diesel Automatic||28||99.12%||£11,725|
|8||2010 Volkswagen Scirocco Coupe Petrol Manual||29||101.21%||£8,369|
|9||2016 Nissan Micra Hatchback Petrol Automatic||30||99.44%||£8,920|
|10||2014 Toyota Auris Estate Electric Hybrid Automatic||31||98.46%||£12,238|
i-Control is Auto Trader’s data intelligence solutions, which tracks live market movements, recommends what stock to buy, where to find it, how much to pay for it, and how much to sell it for taking into account regional differences in desirability – and is proven to improve stock turn, as we’ve seen, by 53%.
Using a combination of daily guide prices from over 4,500 dealer websites, the 500,000+ ads on Auto Trader and price data from all major auctions, fleet & lease companies and manufacturers, i-Control provides accurate valuations ensuring retailers’ stock is competitively priced from day one.
About Auto Trader
Auto Trader Group plc is the UK and Ireland’s largest digital automotive marketplace. Auto Trader sits at the heart of the UK’s vehicle buying process and its primary activity is to help vehicle retailers compete effectively on the marketplace in order to sell more vehicles, faster. Auto Trader listed on the London Stock Exchange in March 2015 and is now a member of the FTSE 250 Index.
The marketplace brings together the largest and most engaged consumer audience. Auto Trader has over 88% prompted brand awareness and attracts an average of 55 million monthly cross platform visits a month, with circa 70% of visits coming through mobile devices.
The marketplace also has the largest pool of vehicle sellers (listing more than 470,000 cars each day). Over 80% of UK automotive retailers advertise on autotrader.co.uk.
For more information, please visit http://about-us.autotrader.co.uk
For all trade media enquiries, please contact:
Andrew Nankervis – Senior PR Manager, Auto Trader
Tel: +44 203 747 7234